AustraliaServices Trademarks & IPTrademark renewal

Trademarks & IP

Trademark renewal for Australian businesses

The 10-year renewal tracked and filed before the grace-period fees start.

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What is trademark renewal?

The 10-year renewal tracked and filed before the grace-period fees start.

An Australian trade mark registration runs on a 10-year clock from its filing date, and renewal is the one recurring date in the entire trade mark lifecycle that has nothing to do with how the business is trading — it comes due whether the mark is thriving, dormant, or barely used, and IP Australia does not re-examine anything at renewal. It checks that the fee has been paid and updates the register with a new 10-year expiry. That simplicity is exactly why renewals get missed: there is no BAS-style monthly rhythm forcing attention to it, and the reminder email IP Australia sends goes to whatever address was on file when the mark was registered, sometimes a decade earlier, to a person who has since left the business or an inbox nobody checks anymore.

The renewal window opens 12 months before the 10-year anniversary and the registration can be renewed any time in that window. Businesses that renew inside it pay one number: the flat per-class government fee, no surcharge. The window that actually causes damage is the one on the other side of the anniversary — IP Australia gives a 6-month grace period after expiry during which the mark can still be renewed, but every month or part-month overdue in that window adds a late fee on top of the normal renewal fee. Miss the grace period entirely and the registration lapses outright; getting the mark back onto the register at that point generally means refiling as a brand-new application, which loses the original priority date and puts the mark back through full examination and the opposition window, with no guarantee it registers again.

Who does what

Your CapEasy teamTrademark renewal, the reconciliations and reporting behind it, and the questions list that keeps it honest.
Your registered BAS or tax agentEverything that carries a licence in Australia — rendered exactly as written: work out what goes on your bas, or advise you on it — under tasa 2009 that requires registration we do not hold.
YouOne conversation with one named person, and the decisions that are genuinely yours.

Trademark renewal in Australia

The 6-month grace period is not a second free window — it adds a late fee for every month overdue

IP Australia allows renewal within 6 months after the 10-year anniversary passes, but a late fee applies per month or part month overdue on top of the standard renewal fee for that window. A mark renewed on day one of month three of the grace period already carries three months of late fees stacked on the base renewal fee — the grace period buys time, it does not buy the original price back.

Miss the grace period and the mark is gone, not just late

If renewal is not completed within the 6-month grace window, the registration lapses. Recovering trade mark protection at that point generally means filing a brand-new application from scratch, which loses the original priority date and sends the mark back through full examination and the standard 2-month opposition-window advertisement — with no guarantee the mark registers again, since a competitor may have filed something conflicting in the intervening years.

The fee is per class, not per mark — and IP Australia sends one reminder to one address

A mark registered across multiple classes attracts a separate renewal fee for each class, all due at the same 10-year anniversary. IP Australia's renewal reminder goes to whatever address was recorded when the mark was filed, which for a decade-old registration is frequently an outdated contact — the reminder existing is not the same as it reaching someone who will act on it.

Renewal is administrative, not a re-examination — nothing about the mark itself is reassessed

IP Australia performs no substantive review at renewal: no re-check against absolute or relative grounds, no fresh advertisement, no opposition window. The Registrar records the payment and extends the term for a further 10 years. This is why processing a renewal on a client's behalf, with authority to act, does not require registration on the Trans-Tasman Register of Trade Marks Attorneys — it is a tracked payment, not a legal filing.

What your registered BAS or tax agent receives from us

  • A per-mark, per-class renewal calendar — every registered class's exact 10-year anniversary date and the 12-month window it opens.
  • An advance flag, well inside the 12-month window, for each mark approaching its anniversary, so payment can be queued before any late fee becomes possible.
  • The correct per-class government fee amount confirmed against IP Australia's current published schedule ahead of the payment date.
  • A contact-details check against what IP Australia holds on file for each mark, flagged for update if the registered address is stale.
  • For any mark that has already entered the grace period, the exact overdue month count and the resulting late-fee exposure, laid out before payment is made.
  • A confirmation record once the register has been updated with the new 10-year expiry, filed against the renewal calendar for the next cycle.

Questions worth asking before you start

Who actually does the work — a person or an AI tool?

A named person on our team owns your file and reviews everything that leaves it. Software does a real share of the grinding underneath it — coding, matching, flagging the obvious gaps — but nothing regulated happens without a person’s judgement, and nothing here is signed or filed by an algorithm.

Is there a filing or lodging step here?

No — trademark renewal is operational work inside your books, not something submitted to ATO. Where a filing does sit downstream of it, inside trademarks & ip more broadly, that stays with your registered BAS or tax agent, never with us.

Which software do you work in?

Whatever you already run. Most commonly QuickBooks, Xero, NetSuite, Sage, Zoho Books and a handful of others — we work inside your system rather than moving you onto one of our own.

How does this actually start?

A short, free read-only look at what you already have, and a written note on what we found. A scoping call decides the size of the engagement — nothing here commits you to anything.

What does it cost?

There is no published price for trademark renewal — it depends on volume, how many entities are involved, and how far behind the books are. We quote after the read-only review, which is free.

How does this fit with the rest of trademarks & ip?

Trademark renewal sits inside trademarks & ip, alongside Trademark watch, Trademark search & filing (TM Headstart), Examination adverse report response. Most clients end up buying the category as a whole rather than one leaf at a time, but starting narrow is fine.

How often does an Australian trade mark need to be renewed?

Every 10 years from the filing date, indefinitely — there is no cap on how many times a mark can be renewed, and each renewal extends protection for another 10-year term.

When can we actually renew — is there a window, or is it a single deadline?

The window opens 12 months before the 10-year anniversary and stays open through that anniversary date. Renewing anywhere in that window pays the standard per-class fee with no surcharge.

What happens if we miss the 10-year anniversary date?

IP Australia gives a 6-month grace period after expiry. The mark can still be renewed in that window, but a late fee applies for every month or part month overdue, on top of the standard renewal fee.

What happens if we miss the grace period too?

The registration lapses. Getting the mark back on the register generally means filing a brand-new application, which loses the original priority date and puts the mark through full examination and the opposition-advertisement window again, with no guarantee it registers.

Is the renewal fee one flat amount per mark, or does it vary by how many classes we hold?

It's per class. A mark registered in three classes has three separate renewal fees due at the same anniversary — the total scales with how many classes the registration covers, not with the mark as a single unit.

Does renewal trigger a fresh examination of the mark?

No. Renewal is a payment-and-record event — IP Australia checks the fee has been paid and updates the register with a new 10-year expiry. There is no re-examination against absolute or relative grounds and no fresh advertisement or opposition window.

Do you need to be a registered trade marks attorney to process our renewal?

No. Renewal is a purely administrative and payment task, and no attorney registration is required to process it on a client's behalf with authority to act — through the client's own eServices login or as their authorised agent of record.

Why does IP Australia's renewal reminder sometimes not reach us?

The reminder goes to whatever address was recorded when the mark was filed, which for an older registration can be a contact who has since left the business or an inbox nobody monitors. We build our renewal calendar from the registration record itself rather than depending on that reminder arriving in time.

We hold several trade marks registered in different years — how do you keep track of all the anniversaries?

Each mark and each class within it carries its own 10-year anniversary, tracked independently on the renewal calendar. Portfolios with staggered filing dates are exactly where a missed date does the most damage, so every class gets its own flag rather than one combined date for the whole portfolio.

Can we renew a mark we are not actively using right now?

Yes — renewal does not require proof of use and is unrelated to whether the mark is currently trading. A dormant mark can be renewed the same way an active one is; non-use is a separate risk (addressed through the removal-for-non-use process) that renewal itself does not touch.

What do we actually get from you at renewal, versus what we do ourselves?

We track the anniversary and the class-by-class fee, confirm the current government fee amount, and flag the window well before it closes. Completing the payment through IP Australia's eServices portal is done under your account or your authorised agent of record — a renewal does not require a licensed attorney to file it.

Your CapEasy experts

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Talk to the people who handle this work every day — no call centre, no hand-offs.

Ayush Joshi

Ayush Joshi

Co-Founder

Ex-OYO and Tenaciousfly. 7+ years in business development, strategic acquisitions, financing and debt syndication.

Aditya Jain

Aditya Jain

Co-Founder

Ex-Bank of America. 4+ years in investment banking, EU & Indian compliances, ESG compliances, and project management.

Manav Raval

Virtual CFO & Tax Specialist

Section 80-IAC, tax planning and startup compliance. Previously at Toyota Motor Corporation and Jaguar Land Rover.

Ayush Faldu

Virtual CFO & Tax Specialist

Financial strategy, budgeting and cash flow — a CFO’s judgement, monthly.

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