AustraliaServices Industries we knowEcommerce

Industries we know

Ecommerce for Australian businesses

Settlement reconciliation, marketplace fees and inventory that agrees to the ledger.

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What is ecommerce?

Settlement reconciliation, marketplace fees and inventory that agrees to the ledger.

Australian ecommerce ledgers face the same settlement-clearing problem as anywhere else, with GST layered through every transaction instead of sitting off to the side. A Shopify Payments deposit, an Amazon Australia payout, an Afterpay or Zip settlement — each one nets fees against gross sales before cash lands in the bank, and each gross sale carries GST that has to be coded correctly the moment the order is placed, not reconstructed from a net deposit weeks later. We run every channel through its own clearing account so gross sales, GST, fees, and refunds post as separate entries and the deposit reconciles cleanly against all four.

GST is the layer that makes ecommerce bookkeeping here genuinely different from bookkeeping for a services business. Most physical goods sold to Australian customers carry 10% GST, coded on the sale the moment it's recorded, not estimated later. Since 2018, low value imported goods (LVIG) — consignments valued at or under AUD 1,000 sold to Australian consumers — have GST collected at the point of sale by whichever entity is deemed the supplier, which for marketplace sales is often the marketplace operator itself rather than the individual seller. That distinction matters in the ledger: GST a marketplace has already collected and remitted on a seller's behalf should not be coded again as the seller's own GST liability, or the same tax gets counted twice on the way to the BAS.

Who does what

Your CapEasy teamEcommerce, the reconciliations and reporting behind it, and the questions list that keeps it honest.
Your registered BAS or tax agentEverything that carries a licence in Australia — rendered exactly as written: work out what goes on your bas, or advise you on it — under tasa 2009 that requires registration we do not hold.
YouOne conversation with one named person, and the decisions that are genuinely yours.

Ecommerce in Australia

GST applies at 10% on most ecommerce sales — coded at the transaction, not the deposit

Goods and services tax applies to most physical product sales made to Australian customers, and needs to be split out of the gross sale amount at the point the order is recorded, not backed into from a net settlement deposit. Getting this wrong at the transaction level means the BAS agent is reconstructing GST from bank deposits instead of reading it off the ledger.

Low value imported goods rules can shift who is actually collecting the GST

For imported consignments valued at or under AUD 1,000 sold to Australian consumers, GST is collected at the point of sale — and for marketplace sales, the marketplace operator is often the entity deemed to be making the supply, meaning the marketplace has already collected and remitted that GST, not the individual seller. We code marketplace-collected GST separately from seller-collected GST so the two never get combined into a single overstated liability line.

BAS reporting depends on GST being coded correctly all period, not corrected at lodgement

A registered BAS agent lodges the activity statement from what the ledger shows for the period — GST collected on sales, GST credits on purchases, the net position. We keep GST coded correctly on every ecommerce channel throughout the period so the BAS agent's lodgement reflects the real activity, not a set of last-minute corrections. Ascertaining or advising on the GST position itself, and lodging the BAS, is the registered agent's role under TASA.

Foreign currency settlements create an FX gain or loss separate from trading margin

When a payout in USD or GBP converts to AUD at a different rate than the sale was originally recorded at, the difference is a foreign exchange gain or loss — an accounting entry distinct from the store's actual product margin. We track FX movement on its own line so currency swings don't distort the read on how the business is actually trading.

What your registered BAS or tax agent receives from us

  • A settlement reconciliation packet per channel (Shopify Payments, Amazon Australia, Afterpay, Zip, Stripe, PayPal), tying gross sales, fees, GST, and refunds to the net deposit
  • A GST-coded sales ledger splitting GST collected directly by the business from GST already collected and remitted by a marketplace under the LVIG rules
  • A BAS-ready GST summary for the period — GST collected on sales, GST credits on purchases — formatted for the registered agent to lodge from
  • An inventory-to-COGS tie-out schedule reconciling units received, sold, returned, and on hand against the ledger's recorded cost of goods sold
  • A refund and chargeback log matched to the original sale, with any card-network or Afterpay/Zip dispute fees tracked separately
  • A multi-currency settlement reconciliation showing FX gain or loss separately from ordinary trading margin

Questions worth asking before you start

Who actually does the work — a person or an AI tool?

A named person on our team owns your file and reviews everything that leaves it. Software does a real share of the grinding underneath it — coding, matching, flagging the obvious gaps — but nothing regulated happens without a person’s judgement, and nothing here is signed or filed by an algorithm.

Is there a filing or lodging step here?

No — ecommerce is operational work inside your books, not something submitted to ATO. Where a filing does sit downstream of it, inside industries we know more broadly, that stays with your registered BAS or tax agent, never with us.

Which software do you work in?

Whatever you already run. Most commonly QuickBooks, Xero, NetSuite, Sage, Zoho Books and a handful of others — we work inside your system rather than moving you onto one of our own.

How does this actually start?

A short, free read-only look at what you already have, and a written note on what we found. A scoping call decides the size of the engagement — nothing here commits you to anything.

What does it cost?

There is no published price for ecommerce — it depends on volume, how many entities are involved, and how far behind the books are. We quote after the read-only review, which is free.

How does this fit with the rest of industries we know?

Ecommerce sits inside industries we know, alongside SaaS and software, Professional services, Construction and trades. Most clients end up buying the category as a whole rather than one leaf at a time, but starting narrow is fine.

Do you lodge our BAS or decide our GST position?

No — we code GST correctly on every sale as it happens, so the GST summary is accurate when it reaches your registered BAS agent, but ascertaining the GST position and lodging the activity statement is their role under TASA.

We sell through Amazon Australia and our own Shopify store — is the GST handled the same way for both?

Not quite. For low value imported goods sold through a marketplace, the marketplace is often deemed the supplier and collects the GST itself, so we code that as marketplace-collected GST rather than your own liability. Direct sales through your own store are coded as GST you're collecting and remitting yourself. Keeping the two separate is what keeps your BAS accurate.

Why doesn't our bank deposit match what we sold that week?

The deposit is net of GST, processing fees, refunds, and sometimes an FX conversion if the payout was in a foreign currency. We book gross sales, GST, fees, and refunds as separate entries running through a clearing account, so each figure is visible instead of blended into one net number.

How do you handle Afterpay and Zip settlements?

The same way as any other channel: gross sale, merchant fee, and any refunded instalments posted separately, reconciled through a clearing account against the actual net settlement deposit — so the fee cost is visible rather than buried in a net figure.

Do you determine our inventory valuation method?

No — that's your accountant's call, usually FIFO or weighted average under Australian Accounting Standards. We apply whichever method is set to every stock movement and reconcile it against what your fulfilment partner or warehouse reports each period.

We sell into the US as well as Australia — how do you handle the currency conversion?

We track the foreign exchange gain or loss on each settlement separately from your trading margin, so a currency swing between the sale date and the payout date doesn't get mistaken for — or mask — a real change in what the business is earning on each product.

What happens to GST on a refunded order?

The GST component reverses along with the sale, matched against the original transaction rather than lumped into a general refunds expense — so your GST summary reflects the net position after returns, not gross sales that were never actually kept.

Do gift cards count as a sale for GST purposes when they're issued?

We hold gift card and store credit balances as a liability, not revenue, when issued — GST and revenue recognition both apply when the card is actually redeemed against a product, which is a question we flag to your accountant if a specific transaction needs their read.

Can you tell us whether we need to register for GST?

We can show you your turnover and transaction data, but whether you've crossed the GST registration threshold or need to register is a determination for your accountant or registered agent.

How do you reconcile inventory held with a 3PL warehouse against our books?

We match the 3PL's reported stock movement — received, shipped, returned, damaged — against what the ledger shows as sold each period, and book any variance as its own entry so cost of goods sold reflects what actually happened to the stock.

Your CapEasy experts

Connect with us

Talk to the people who handle this work every day — no call centre, no hand-offs.

Ayush Joshi

Ayush Joshi

Co-Founder

Ex-OYO and Tenaciousfly. 7+ years in business development, strategic acquisitions, financing and debt syndication.

Aditya Jain

Aditya Jain

Co-Founder

Ex-Bank of America. 4+ years in investment banking, EU & Indian compliances, ESG compliances, and project management.

Manav Raval

Virtual CFO & Tax Specialist

Section 80-IAC, tax planning and startup compliance. Previously at Toyota Motor Corporation and Jaguar Land Rover.

Ayush Faldu

Virtual CFO & Tax Specialist

Financial strategy, budgeting and cash flow — a CFO’s judgement, monthly.

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